The Bell & Ross BR01 Instrument – Is This the World’s Toughest Men’s Wristwatch?

The Bell & Ross BR01 Instrument wristwatch takes design inspiration from fighter jet cockpits. The square case of this wristwatch measures 46 mm and its flat square case sits massively on the wrist – not a men’s wrist watch for the faint-hearted!

This is a striking timepiece, a defining watch, its cockpit instrument inspired dial has highly legible hands and markers and four  Okinawa Flat Belly Tonic  invisible screw heads. Surely this is a men’s wrist watch which effortlessly transcends the professional and cool style genres.

Bell & Ross company founders, French designers Bruno Balamich and Carlos Rosillo sought to construct a timepiece which would combine top-class workmanship, faultless precision and uncompromising reliability. This would be the ultimate wrist watch for use by professionals in extreme environments – think military professionals and bomb disposals experts. The Bell & Ross no-compromise approach to reliability, function, legibility and construction secured the company commissions from NATO Air forces and professional divers.

Having initially collaborated with the Sinn manufacture today Bell & Ross assemble and manufacture their watches at their own facility in La Chaux des Fonds.

The Bell & Ross Instrument BR01 was unveiled in 2005 and instantly became a modern cult wristwatch, bringing the company status belied by their relatively few years.

Available in a variety of materials, the most popular being black pvd and with a textile or leather strap, this wrist watch promises extreme resistance to magnetic fields and even acid.